Riaz has spent his career innovating and disrupting marketing and advertising for the best part of 20 years. He exited his video advertising platform to Silverpop (now IBM), where he scaled their B2B and B2C marketing automation products internationally. Today Riaz is back disrupting B2B marketing, launching Radiate B2B and providing a new way to proactively reach specific companies with advertising across the Internet and one of the critical building blocks of an account based marketing programme.
Riaz regularly speaks on advertising, marketing and scaling businesses. He has delivered these at some of the largest marketing events globally as well as on the BBC and ITV. He was previously a member of the DMA Email Marketing Council and Judge of its prestigious awards.