About: Michael Straathof
Co-founder & Commercial Director 100%EMAIL
Michael has a 20+ year track record in CRM, Email and Marketing Automation. As a strategist / consultant at KPN, TUI, ABN AMRO, Air France KLM, DPG media and many more top brands, he made communication programs become more personal, sustainable and therefore more valuable. He is very passionate about taking Data Driven Marketing to the next level by sharing knowledge, vision and many practical examples.