Kath Pay

Kath lives and breathes email marketing and is considered to be one of the top thought leaders in email marketing.

She recently published “Holistic Email Marketing: A practical philosophy to revolutionise your business and delight your customers” which is available on Amazon in paperback and Kindle format.

As Founder of Holistic Email Marketing, she devotes her time to developing customer-centric eCommerce journeys using a holistic, multi-channel approach. Kath is recognised as one of the UK’s leading Email Marketers and heads up training for Econsultancy on Personalisation and Email Marketing. Some of the brands she has helped are: Ebay, Facebook, Barbour, Dyson, Marks and Spencer, Transunion, Net-a-Porter, Secret Escapes, National Theatre, Southbank Centre, Bookatable, ShopRush, Adobe, Facebook, VisitScotland – just to name a few.

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