Jeanne Jennings

CEO, Email Optimization Shop, General Manager, Only Influencers, Programming Chair, Email Innovations Summit
Jeanne Jennings is Founder and CEO of Email Optimization Shop, a boutique consultancy with a direct response approach to digital marketing strategy, tactics and creative direction. She and her team make their clients’ email marketing initiatives more effective and more profitable.

She is also general manager of Only Influencers, the original community of email industry professionals, and programming chair of the annual Email Innovations Summit. And Jeanne is an adjunct professor, teaching digital marketing in the masters program at Georgetown University.

As a recognized expert in the email marketing world, Jeanne is a sought-after speaker and author on industry topics. She has over 20 years of experience in the email and online marketing and product development world.

For more than 15 years Jeanne has been focused primarily on email marketing, beginning when she was head of email product development for Reed Business Information US, a division of Reed-Elsevier and, at that time, the country’s largest B2B publisher.

Jeanne is a long-time resident of Washington DC; she earned her MBA from Georgetown University (Hoya Saxa!) and is an avid hockey fan (Let’s Go Caps!).

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