Austin C. Bliss
Online from Boston, USA
About: Austin C. Bliss
Austin was the driving force behind the original design and development of FreshAddress’s patented Email Change of Address (ECOA) technology. Before FreshAddress he won national recognition for his innovative technical work with the UN and the Carnegie Foundation. Austin is a highly-regarded presenter at national industry events and conferences.
Spamtraps: A Marketer’s Nightmare?
What makes email service providers groan and marketers panic? Spamtraps! But perhaps they aren’t all bad news…
Join FreshAddress President Austin Bliss to hear an overview of the incredible power of these innocent-looking email addresses. You’ll learn what spamtraps are, what they look like, why they exist, and how they may have ended up in your email list. In the end, you’ll understand the value of these addresses to the email marketing ecosystem and how might even benefit you!